Designed to have very broad appeal, this engagement tool will captivate visitors' interest, allow a largely urban audience to reconnect with nature, while also raising awareness of how our actions impact the environment and why we need to protect and preserve it.
To engage with a family audience, the app will be both entertaining and educational, allowing children to discover and learn while also having fun. The exact format has yet to be decided, but could take the form of a treasure hunt, escape game, puzzle game, etc.
At the end of the game, visitors will have the chance to win an item that they can keep, print off and/or send to friends, carrying a simple and clear message related to nature and the importance of nature conservation, such as, for example, a unique poster of the Ménagerie made up of photos taken during the game or a screen wallpaper created from a selection of photos.
Role of the ENGIE Foundation
Already a partner in the restoration of several animal houses at the Ménagerie, the Foundation is building on this commitment by supporting an innovative tool aimed at raising public awareness of the issues involved in preserving endangered species.